Scott Graham Travels from Sydney, NSW
Scott Graham leads a strategy boutique that helps clients win in the market by better understanding customers and finding ways to serve them that competitors can't match. They deliver strategy, capability and programs to Australian consumer companies.
Prior to consulting, Scott worked in marketing & business unit leadership at national, regional and global levels with NAB, Coca Cola and Ford.
Accomplishments include a breakthrough customer strategy for a major Australian telco, a successful new retail advice business for MLC, the worldwide water strategy for Coca Cola and contributing to the turnaround of Ford South America after 26 years of losses.
Prior to his corporate life, Scott had a successful advertising career in Australia and overseas, where he led a Mexico City agency supporting Procter & Gamble’s Latin American business.
Scott is also a Director of Streetwork, a charity that targets youth at risk and through mentoring support, helps them get their lives back on track.
Testimonials
Scott is a first class leader. When I worked for him at MLC he provided me with the tools and environment to grow and deliver against stretching targets. During this time we were able to build a market leading customer analytics capability. During concept development Scott is great at helping you stretch your boundaries, and I often left a conversation thinking “now why didn't I think of that”. He is also very good at ensuring the customer is at the forefront of thinking and ensuring you never lose sight of the outcomes you are trying to achieve.
MLC & Nab WealthScott and I worked together in Latin America and in the US. He is a world class marketer with tremendous insight into how to understand consumers, and build brands. In addition he brings a great deal of energy into the team- in all the teams that I have worked with him he has been the driver and inspiration. Scott also has been able to add real value beyond marketing as he brings a strategic outlook to all functions and the overall business.
International Molson Coors Brewing Company
Scott was the consummate business strategist and planner. He mastered the ability to work cross-functionally to achieve Corporate business, sales and financial objectives. A great team player.
Ford South America Automotive