Mark Cameron Travels from Melbourne, VIC

Topics

Business
Creativity / Innovation
Digital Technology
Disruption
Marketing
Technology

Email Profile Print Profile

Mark is a leading digital thinker and doer. He is a regular speaker and writer on digital strategy and customer centred transformation. He was the digital strategy columnist for BRW for 5 years and currently writes for Marketing Magazine and CMO.com.au. His writing has also been featured in The Australian Financial Review, The Age and the Sydney Morning Herald.

Mark is the only person in Australia to be certified as an Experience Economy Expert, the experience framework that brands like Lego, Ikea and Disney use to develop and commercialise their customer experience. He is a digital practitioner that takes an integrated and agile approach to digital transformation – fast to market, low-risk and requiring smaller incremental investments.

In 2017 Mark was one of the Top 15 Australian Digital Marketing Influencers.

Mark Cameron is a strategic digital mastermind specialising in the digital business model revolution and customer engagement platform creation. As a columnist for over 6 years of his expertise and option featured in Australia's leading business magazine BRW, as well as the industry, focussed Marketing MAgazine, CMO.com.au, Social Media Today and Smart Data Collective in the USA.

Mark has recently been inducted into an exclusive group of specialist from around the world regarded as Certified Experience Economy Experts. Mark is the 225th person to receive this qualification worldwide - and the only person in Australia. This certification gives Mark expertise in using leading-edge customer experience frameworks - the same frameworks used by LEGO, Benetton, Ikea and Disney.

Mark delivers validated intelligence and global standard insights into digital business and markets for his audience and is a perfect fit for progressive thinking conferences and events.

Keynote Titles

Design Thinking – gain a competitive advantage in a complex world
Living with Exponential Change – Disruption is the new normal, harness it to lead in your field
Beyond Digital – What the near future for brands will really look like, and what to do about it
Experience Economy – Understand and master the economic forces shaping customer expectations
Integrated digital strategy
Digital Customer Experience
Digital transformation

Testimonials

Mark recently presented “Leading Digital Change” at The CEO Institute 2017 Summit to over 200 Victorian CEO’s and Business Owners. Stepping in at the last minute due to a speaker withdrawing Mark was engaging, informative and proved to be an accomplished presenter who rated very highly by our guests. Mark contributed significantly to the overall success of The Summit and I looking forward to working together again soon.

The CEO Institute

I had the very good fortune of listening to Mark present to a group of marketing professionals. Mark addressed everything in the brief and brought additional information that expanded the thinking of the entire group. Mark was able to share his knowledge and expertise in marketing, He introduced new ideas involving digital marketing while offering his unique perspective on university marketing as a whole, in addition to a jaw-dropping presentation, Mark agreed to sit on a panel for further discussion. He fielded all questions presented to him with thoughtful responses. He challenged the thinking of attendees in a very positive way, forcing us all to think about new possibilities and ideas in marketing, particularly in the digital space. I highly recommend Mark for any session, conference or event where new, creative and innovative ideas are shared. He is also adept at evaluating existing marketing efforts and offering feedback, review and evaluation. It was a pleasure to listen to Mark and learn so much from him.

Australian Catholic University Sydney

Mark Cameron and his company have a unique and refreshing strategic insight in the social space. Not only do they deeply understand social media and social commerce but they know how to create a strategy that engages customers and creates a blueprint for customer advocacy.

SAP North America