Zara Seidler is the co-founder of The Daily Aus, a social-first news service that engages over a quarter of a million young Australians a day.
Coming from a background in independent politics, Zara has worked as a crossbench political adviser to independent federal crossbencher Dr. Kerryn Phelps and campaign manager for an independent Lord Mayoral campaign. She’s also worked at Sky News, Research Australia, and did a research stint at Georgetown University.
Zara has also been a commentator on prominent television programs such as Q+A, The Drum, and The Project.
She has been making moves since she started her bachelor's degree in international and global studies, at the University of Sydney in 2015. In 2017, she started her career with early morning shifts at Sky News, working as a liaison producer. 2019 she became a political adviser to high-profile Independent federal cross-bencher Dr Kerryn Phelps, and worked on her Lord Mayoral campaign as campaign manager.
In 2022, Zara was listed in the Forbes 30 under 30, and The Daily Aus’ first book with Penguin Random House to be released mid-2023.
Seidler felt that there weren’t many visible, politically-inclined women to guide her within the Jewish community, but is now grateful to be that role model for young women interested in entering the world of politics.
And there’s no doubt, they’ll continue to grow, grow, grow just like their daily follower count. As an aggregated news source currently, Seidler hopes for The Daily Aus to dabble in original reporting and live-streams as we gear up to the federal election. She also envisions a “big, thriving young newsroom of really ambitious, diverse staff,” to report on all topics of interest — be it health, sports or celebrity culture. Hopefully, by the time she’s 30. While it’ll take even more hard work, she currently works 18-hour work days (yes, truly) — Seidler is as optimistic about their future as she is about the youth’s re-engagement in current affairs. But as a young woman working in news and tech, she does have one hang-up — or “reckoning” as she called it — on her mind currently. “When I was on ABC’s Q&A I was like, ‘Do I wear a suit or do I wear something that actually makes me seem my own age?’” In the end, she went with a knock-off Zimmerman frock, which was “reflective” of her and not society’s expectations of serious women. We love to see it.
Hayley Peppin - Australian Lifestyle And Entertainment Journalist